Channel 4

Making the complicated understandable

Channel 4 Posters

As part of our ongoing work with the Channel 4 online department, these posters communicate the role the department plays in creating multi-layer experiences for some of our favourtie shows; from the role that Twitter plays during Misfits, to how social media campaigns increased the effectiveness of Hugh's Big Fish Fight programmes.

Completed whilst at INT Works.

Art direction

We worked with different illustrators for each poster, working with those that we felt could encapsulate the feel of each show. Andy Smith helped us with Hugh's Big Fish Fight, above left.

Misfits

For the Mifits poster, top right, we worked with amazing UK comic book artist Lee Sullivan, who has worked on the infamous Judge Dredd comics for 2000AD.