Darwin

A very local record label

The idea

For an underground music scene centred around a local recording studio and a small live venue, a sense of place is important—it reflects community, inspiration and support. Darwin is a micro record label (so micro they have so far only made one release), and for their website we agreed to focus on locality.

Google maps

Experimenting with the Google Maps API, I found it was possible to locate the release in the neighbourhood of the band. The site is strangely addictive to explore, and recognition of it as an abstracted Google maps keeps the interface intuitive.

See the website here, also featured on Hover States.